Collaboration for a common cause: What is the Agreena network, and how is it scaling regenerative agriculture?
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Tackling climate change and scaling regenerative agriculture isn't a task for one individual or one organisation – it's a monumental, collaborative effort. To do it successfully, you need a diverse group of people, combining unique thoughts, expertise and experience for something greater than the sum of its parts. That's why we've dedicated ourselves to building the Agreena network: a vibrant, interconnected ecosystem of passionate individuals and innovative companies all working towards a common goal.
So, what exactly is the Agreena network?
At its heart, the Agreena network is a community comprised of people, from farmers to corporates and scientists across Europe, that care about improving the health of our soil — and planet.
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While every member contributes to make our human ecosystem as strong as possible, our farmers are the ultimate linchpins. These are the pioneers on the ground, implementing regenerative practices that improve soil health, enhance biodiversity, and sequester carbon. They are the backbone of our operation, and their dedication and expertise are what drive the real-world impact of AgreenaCarbon.
But our network extends far beyond the farm gate. To truly scale regenerative agriculture as a quantifiable climate solution, we recognise the need for comprehensive support and collaboration across the entire value chain. That's why the Agreena network also includes:
Supply chain partners: Stakeholders across the food and beverage value chain, like Mars, are increasingly recognising the value of sustainably sourced ingredients and the importance of supporting their agricultural suppliers in the transition to regenerative practices. They play a crucial role in creating demand for regeneratively grown crops and helping farmers access markets.
Corporate partners: Radisson and Ryanair are just two of our corporate partners using soil carbon credits to address hard-to-abate Scope 3 emissions. These companies actively support farmers across Europe in transitioning to a more sustainable way of farming, and reap the climate co-benefits in return.
Verification bodies: Organisations such as Verra and DNV are essential in building trust in soil carbon as a quantifiable, scalable climate solution. Third party auditing and verification enables an extra layer of security and reassurance in the impact of our carbon reductions and removals for our corporate partners.
Agricultural partners: This includes input providers, technology companies, and advisory services that offer innovative solutions and expert guidance to farmers. Their collaboration ensures that our farmers have access to the best tools and knowledge to optimise their regenerative journeys.
Carbon credit brokers: These are the essential links that connect the supply of high-quality carbon credits generated by our farmers with organisations committed to minimising their emissions. Involvement from players including Redshaw Advisors and Senken provide the financial incentive and market mechanism that makes regenerative agriculture a viable and attractive path for farmers.
Banks: Financial institutions, such as IFC and Raiffeisen Bank, are becoming increasingly aware of the climate risks and opportunities within agriculture. Our banking partners are instrumental in providing the financial products and support needed for farmers to invest in regenerative practices and navigate the transition.
Expert employees: The Agreena team itself is a critical part of the network. Our carbon scientists, technology developers, market specialists and many more work tirelessly to support farmers, validate carbon sequestration, and build the infrastructure for a transparent and efficient carbon market.
External advisory board: Comprised of leading experts in agriculture, climate science and policy, our advisory board provides invaluable strategic guidance and diverse perspectives. They challenge us, inspire us, and help us stay at the forefront of innovation.
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Why is this connected, group effort so important?
Scaling regenerative agriculture is not simply about adopting new farming techniques; it's about transforming an entire system. This requires:
Knowledge sharing: Farmers and programme leaders learning from each other, about best practices, challenges and the best initiatives to overcome them.
Market access: Ensuring that the efforts of regenerative farmers are recognised and rewarded in the marketplace.
Financial viability: Providing the necessary financial support and incentives for farmers to make the transition.
Data and transparency: Developing robust methodologies to quantify carbon sequestration and demonstrate real climate impact.
Policy support: Advocating for policies that encourage and enable widespread adoption of regenerative agriculture.
The Agreena network fosters this collaborative environment, breaking down silos and building bridges between diverse stakeholders. By working together, we can overcome the complexities and accelerate the adoption of regenerative agriculture, fulfilling its potential of becoming a mainstream, quantifiable climate solution.