AgreenaCarbon is now Verra registered: A game-changing milestone for regenerative agriculture

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Press release.April 30, 2024.5 minutes

Agreena launches pioneering financial services solution for regenerative farmers

  • Leading climate fintech company, Agreena, has launched a financial services solution as part of its aim to incentivise farmers to adopt regenerative practices

  • Agreena’s first financial services solution banking partner is Raiffeisen Bank in Ukraine – Agreena’s granular, verified farm-level data will make it easier for the Bank to promote sustainability in agriculture and support its farming customers to transition to regenerative agriculture

  • Agreena will work with Raiffeisen Bank to refine the Ukrainian partnership in the coming months and plans to extend its financial services solution to more markets and banking partners in 2024

Copenhagen, Denmark - ​​30 April 2024: Climate fintech company Agreena has launched a financial services solution to support regenerative farmers and signed an agreement with its first banking partner, Raiffeisen Bank (“the Bank”), in Ukraine. This is expected to be the first of many farmer-focused finance partnerships with banks for Agreena, which operates the largest soil carbon programme in Europe.

Agreena will leverage its farmer interface and advanced digital Measurement, Reporting, and Verification (MRV) capabilities to assist the Bank and its Ukrainian farmer customers with eligibility documentation, relevant for accessing sustainable finance offerings. 

Agreena’s cutting-edge technology perfectly positions the company to provide banks with granular, verified farm-level data, sparing individual farmers from excessive paperwork and  giving them the potential to obtain sustainable finance offers that would otherwise be unavailable to them. Securing robust, high integrity data of this kind is crucial for banks as they seek to expand their green finance offers and incentivise the regenerative transition of agriculture.

“This partnership represents an important step for Agreena as we strive to ensure farmers receive the best possible reward for their regenerative transition through a suite of solutions, making the case for sustainable farming ever stronger. Ukraine is Agreena’s largest market, making it a natural choice for the launch of our financial services solution and we’re delighted to be the first company offering this service in Ukraine. Our ambition is to extend this service to AgreenaCarbon farmers across all our markets and we’re in discussions with several other banks to achieve this,” said Frederik Aagaard, Agreena’s Chief Commercial Officer.  

The Bank, a leading bank in financing agricultural businesses in Ukraine, is committed to promoting regenerative agriculture – a recognised farming method that enhances soil health, increases carbon storage capacity, and improves food production and resilience to the impacts of climate change. The project is expected to make a significant contribution to the transformation of the Ukrainian agricultural landscape and demonstrates the value of cross-sector collaboration in bringing stacked benefits to farmers. 

“The war in Ukraine has not only had consequences for the economy and the common future of all countries, it is also an issue of ecological and food security for Ukraine. Thus, among the main and important environmental problems that are increasingly occurring in Ukraine, and are reflected in the state environmental policy strategy, are: air pollution, depletion and deterioration of water resources, land degradation and erosion, climate change, loss of biodiversity, etc. and we have to solve them without delay,” said Larysa Bondarieva, Deputy Chairman of the Board of Raiffeisen Bank.

Agreena will continue to explore partnerships that will lower the entry barrier for farmers to transition into more regenerative agriculture practices and ultimately scale the delivery of a more sustainable global food system.


For media enquiries please contact:  
Email: press@agreena.com / agreena@kekstcnc.com  
Tel: +44 7814 930261 


Notes to Editors

  1. AgreenaCarbon is Europe’s leading soil carbon programme, supporting more than 1,000 farmers, who are transitioning more than two million hectares of farmland in 18 countries to regenerative farming.

  2. Following an IPCC-aligned rigorous scientific methodology, Agreena’s third-party validated programme quantifies a farm’s greenhouse gas reductions and carbon removals. The company’s advanced digital Measurement, Reporting and Verification (dMRV) approach combines advanced, satellite-driven, remote-sensing technology and on-site field inspections, to enable continuous monitoring of on-field practices while offering best-in-class rigour, accuracy and traceability at scale.

  3. For Agreena to provide verified data to the Bank, farmers must be enrolled in the AgreenaCarbon programme. The Bank’s farmer customers who are interested in adopting regenerative agricultural practices will be invited to join the AgreenaCarbon programme.


About Agreena 
Agreena unlocks the power of soil carbon removals and natural capital to finance the transition to regenerative agriculture. Working in close collaboration with partner farmers across 18 European markets, AgreenaCarbon is Europe’s leading soil carbon programme. Combined with market-leading satellite monitoring technologies, Agreena’s solutions can support farmers, companies, and governments on the road to net zero.

Visit: www.agreena.com 

About Raiffeisen Bank
Raiffeisen Bank (Ukraine) was registered on 27 March 1992 and is the largest bank with foreign capital in Ukraine. The bank is also the largest foreign creditor for Ukrainian business and the largest humanitarian donor among Ukrainian banks. In October 2005, it became part of the Austrian banking group Raiffeisen Bank International AG. As of 31 December 2023, Raiffeisen Bank International AG owned 68.21% of the bank's shares, the European Bank for Reconstruction and Development - 30%. A wide range of banking services is provided to 2.65 million customers of Raiffeisen Bank in Ukraine through a network of about 300 branches throughout Ukraine, as well as through the Raiffeisen Online and Raiffeisen Business Online applications and other remote channels 24/7.